New Social Network Focuses on the “Happy Moments”

Will real estate have a presence on the latest social network that focuses on the happy things in life — say, a new home buyer showing off their new home or a home owner posting about their latest home improvement?

Happier is a new start-up social network that sets out to celebrate the happy moments in life. Users can post photos and status updates about anything that makes them happy.

The one rule: No negativity allowed.

Happier launched in February. It’s available on the Web and also has an iPhone app (no Android app as of yet). So far, a million happy moments have been posted to the site. The site has more than 100,000 users. Happy moments can be viewed by all users at the site, and a new version of the iPhone app, out in August, will default to making all posts public. Users can opt to restrict access, if they choose.

“Seeing what makes other people happier is as valuable, or maybe more valuable” than sharing your own happiness, says Nataly Kogan, co-founder and chief executive of the company.

Source: “A Social Network Dedicated to Happy Moments,” The New York Times (July 23, 2013)

One thought on “New Social Network Focuses on the “Happy Moments””

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