White still remains the top seller when it comes to color for most home furnishings but gray may soon edge it out. Home owners are reaching for shades of gray to decorate their spaces, with grays serving as a new neutral in all tones, from soft silvers to dark charcoals.
“Gray plays well with other colors,” says Dee Schlotter, a color brand manager for Glidden Paints.
Gray is edging out the beige era. As Jackie Jordan, director of color marketing at Sherwin-Williams, notes “we were beiged out.”
Home furnishing stores – like Ethan Allen, West Elm, and Restoration Hardware – are showing gray throughout their furnishings. Also, gray kitchen cabinets are becoming more common as well as gray flooring.
Jackie Dettmar of the carpeting manufacturer Mohawk Group, says shades of gray have become some of their top sellers for the last five years. Also, Kohler now offers five shades of gray in its plumbing fixtures for bathrooms and kitchens.
Source: “The Gloomiest Color on the Spectrum Is Now the Hottest for Your Home,” The Washington Post (Feb. 25, 2016)